DesignCo. is a singular voice for design in New Zealand. It aggregates and amplifies the work of its members and partners, and is a collaborative partnership that advocates for design playing a larger role in New Zealand's cultural and economic future. The partnership includes AUT, Massey University, Otago Polytechnic, Nictoria University and the Designer's Institute of New Zealand.
Open Lab was tasked with developing a visual identity that allows the group to communicate to a broad spectrum of sectors, from designers and business-minded people to academics and researchers, while maintaining a clear drive to position itself at the pinnacle of New Zealand design.
Open Lab, Wellington